![](https://www.jimfishercreative.com/wp-content/uploads/2024/06/Headline-1-1024x511.png)
INDUSTRIES I’VE WORKED IN
EDUCATION • EDTECH • GAMING • FASHION • LIFESTYLE • BEAUTY • ENTERTAINMENT • B2B & D2C
Visual Design.
MAKING IT COMPELLING & EFFECTIVE
I’m always looking to find that balance between capturing attention and communicating a message, and ensuring that the design serves the project objectives.
Below are some case studies of the visual design work I’ve done over my robust career.
![ABCmouse Seasonal Ad Campaigns](https://www.jimfishercreative.com/wp-content/uploads/2024/08/Jim-Fisher-Seasonal-Campaigns-08-768x768.jpg)
ABCmouse Seasonal Ad Campaigns
I always worked to keep our designs looking fresh and engaging.
![ABCmouse Spring Campaign 2024](https://www.jimfishercreative.com/wp-content/uploads/2024/07/Jim-Fisher-Visual-Designer-Education-Corporate-02-768x768.png)
ABCmouse Spring Campaign 2024
These ads performed really well, bringing in at least 3–5 times our average number of subscriptions.
![Adventure Academy Paid Social Design](https://www.jimfishercreative.com/wp-content/uploads/2024/08/Jim-Fisher-Visual-Designer-Education-Corporate-05-768x768.jpg)
Adventure Academy Paid Social Design
I created social media ads and content for Adventure Academy for over five years.
![Headshots & Promotional Photography](https://www.jimfishercreative.com/wp-content/uploads/2023/02/JIM-FISHER-PORTRAIT-PHOTOGRAPHY-002-THUMB-768x768.jpg)
Headshots & Promotional Photography
TOOLS USED: Canon DSLRs, iPhones, Adobe Lightroom, Adobe Photoshop
![ABCmouse Social Media Content](https://www.jimfishercreative.com/wp-content/uploads/2024/08/Jim-Fisher-Visual-Designer-Education-Corporate-11-768x768.png)
ABCmouse Social Media Content
I’ve collaborated with many social media managers to develop effective creative content for social campaigns.
![Alt Fashion Ad Designs](https://www.jimfishercreative.com/wp-content/uploads/2024/08/Jim-Fisher-Visual-Designer-Lifestyle-03-768x768.jpg)
Alt Fashion Ad Designs
I spent several years doing design and production work in the fashion, beauty, and lifestyle industries.
![Kill City Email Campaigns](https://www.jimfishercreative.com/wp-content/uploads/2024/08/Jim-Fisher-Visual-Designer-Lifestyle-25-THUMB-768x768.jpg)
Kill City Email Campaigns
These email campaign designs I did for Kill City are still some of my favorite design work I’ve one. I just love the vibe.
![Cinevolve Studios](https://www.jimfishercreative.com/wp-content/uploads/2024/08/Jim-Fisher-Visual-Designer-Lifestyle-19-THUMB-768x768.jpg)
Cinevolve Studios
I spent nearly a decade as a freelance creative, working with a lot of entertainment industry professionals.
![Lip Service Catalogs](https://www.jimfishercreative.com/wp-content/uploads/2024/08/Jim-Fisher-Visual-Designer-Lifestyle-02-THUMB-768x768.jpg)
Lip Service Catalogs
I designed and produced several seasonal catalogs for this legacy alt fashion brand.
I produce engaging and high-performing creative marketing assets for digital ad campaigns that generated over three times the subscription average and increased brand awareness and integrity. I excel at resizing and repurposing creative assets for display channels in a wide variety of sizes. I’ve provided extensive design work for a wide variety of websites, from enterprise-level D2C websites and apps to custom WordPress sites for individual creative professionals.
My creative skills are rooted in a thorough and intuitive understanding of typography, color theory, composition, and visual messaging hierarchy, refined over an extensive career in advertising and marketing. Over the years, I have consistently produced marketing campaign creative assets that increased sales and elevated brand integrity. With a passion for organization and attention to detail, I deliver high-quality marketing deliverables on time, on message, and on brand.
I also have an extensive background in print design and production, including catalogs, magazine ads, newspaper inserts, and direct mail campaigns.
“Jim would create incredibly high-quality designs at an amazingly fast pace, all with a smile on his face and a great attitude – even after the 10th round of revisions. He is so easy to work with because he’s responsive, quick, and talented.”
Megan Tiu
Growth Project Manager
Age of Learning, Inc.
SOFTWARE PROFICIENCIES
![](https://www.jimfishercreative.com/wp-content/uploads/2024/06/Jim-Fisher-Software-Skills-1.png)
FAMILIAR WITH Adobe Premiere Pro, Final Cut Pro, Adobe Animate, Adobe Bridge, Adobe LighTroom, TYpe 70WPM
ALSO GOOD WITH ILLUSTRATOR, POWERPOINT, WORDPRESS, HTML/CSS
Production Specialist.
I HAVE A PASSION FOR ORDER, ORGANIZATION, AND DETAILS.
Many of my fellow designers don’t get it, but I genuinely enjoy doing production work; it brings me a lot of satisfaction to organize, build, and maintain things. I truly excel in the space between visual design and production. I know how to keep things looking good and following specifications and guidelines while producing a wide variety of marketing assets to support a campaign.
Below are some case studies of the production work I’ve done over the years..
![Production Workflows](https://www.jimfishercreative.com/wp-content/uploads/2024/08/shutterstock_2385516543-THUMB-768x768.jpg)
Production Workflows
“Production Workflows” is just my term for the protocols for creating and delivering production-ready assets.
![Figma Expertise](https://www.jimfishercreative.com/wp-content/uploads/2024/08/figma-icon.png)
Figma Expertise
I’ve been using Figma for years to create and collaborate on a wide variety of design projects.
![Adventure Academy Website](https://www.jimfishercreative.com/wp-content/uploads/2024/08/Adventure-Academy-Porfolio-THUMB-768x768.jpg)
Adventure Academy Website
I created and maintained the production mockups for the marketing pages for this MMO educational gaming app.
![ABCmouse Website](https://www.jimfishercreative.com/wp-content/uploads/2024/08/ABCmouse-Portfolio-THUMB-768x768.jpg)
ABCmouse Website
ABCmouse is the flagship site of Age of Learning; I worked on this property for nearly a decade.
![ABCmouse Email Campaigns](https://www.jimfishercreative.com/wp-content/uploads/2024/08/03-ABCm-Email-Marketing-May-2023-Memorial-Day-THUMB-768x768.jpg)
ABCmouse Email Campaigns
I worked on a wide variety and high density of email campaigns throughout my decade at Age of Learning.
![ABCmouse Asset Resizing Projects](https://www.jimfishercreative.com/wp-content/uploads/2024/08/1200x1200-768x768.png)
ABCmouse Asset Resizing Projects
One of my regular tasks was resizing creative assets for various channels in a wide range of sizes.
![HomeschoolPlus Website](https://www.jimfishercreative.com/wp-content/uploads/2024/08/Homeschool-Plus-Portfolio-FRAME-768x768.jpg)
HomeschoolPlus Website
This was one of my later long-term projects as a Senior Designer on the marketing team at Age of Learning.
![Lip Service Website Design](https://www.jimfishercreative.com/wp-content/uploads/2024/08/Jim-Fisher-Visual-Designer-Lifestyle-01-THUMB-768x768.jpg)
Lip Service Website Design
During the time I was working closely with Lip Service, we worked with a developer to give the old and outdated website a complete overhaul.
![Arbonne Website Design & Maintenance](https://www.jimfishercreative.com/wp-content/uploads/2024/08/12-Arbonne-University-Presentation-THUMB-768x768.jpg)
Arbonne Website Design & Maintenance
Created fresh graphics and product pages for the website, and managed site updates as needed.
I have extensive experience with enterprise-level design document management, marketing asset organization, production-ready mockups, template development and updates, style guides, design systems and libraries, and resizing and repurposing assets.
Here’s a quick summary of my extensive production experience:
- Converted high-fidelity website page mockups from Adobe Photoshop into Adobe XD files; created master documents for all site pages in Adobe XD; converted all master documents from Adobe XD into Figma.
- Iterated on web page and ad designs for regular A/B testing campaigns.
- Developed and managed creative production systems and workflows as well as asset and resource libraries for an enterprise-level marketing department.
- Developed and maintained creative workflows and design style guides, along with asset and resource libraries, to keep creative production running smoothly.
- Developed and maintained marketing asset libraries and style guides on Xinet and in Figma, as well as resource libraries on the department’s Confluence system.
- Created app store graphics for our products on Apple and Google platforms, in a full array of sizes for various devices, using Adobe Photoshop and Figma.
- Performed regular design and content updates on websites, refreshing the visual design, improving the UI design, ensuring brand integrity, as well as updating important content; worked closely with project managers to ensure the accuracy of all changes and keep master documents updated.
Beyond his interpersonal skills, Jim exhibited attention to detail and a commitment to quality in every project he undertook. I could always trust him to deliver thorough and beautiful designs, adhering to our brand standards and legal requirements. His proactive nature was particularly beneficial; he excelled at identifying opportunities to enhance our department’s organization and documentation, even while managing his immediate responsibilities.
Stacey DeWitt
Director, Creative Operations
Age of Learning, Inc.
PROFESSIONAL SKILLS
Graphic Design • Web Design • Production Artist • Social Media Marketing • Email Marketing • UI Design • UX Design • Layout Design • Visual Composition • Color Theory • Typography • Design Principles • Visual Hierarchy • Video Editing • Animation
Deadline Driven • Highly Organized • Detail Oriented • Brand Focused • Presentation Skills • Problem-Solving Skills • Interpersonal Skills • Communication Skills • Time Management • Adaptability
Creative Management.
KEEPING IT ALL ORGANIZED
I’ve always gravitated into management positions from the early days of my career, because I’m obsessed with making sure things get done properly and objectives are met with resounding success. The satisfaction it brings me is what motivates me to keep going and do even better.
![Collaboration & Communication](https://www.jimfishercreative.com/wp-content/uploads/2024/08/shutterstock_2337334739_THUMB-768x768.jpg)
Collaboration & Communication
In my extensive professional experience, these are the two most important keys to success.
![Creative Direction & Mentorship](https://www.jimfishercreative.com/wp-content/uploads/2024/08/shutterstock_2413099029_THUMB-768x768.jpg)
Creative Direction & Mentorship
I love helping people learn new things and develop new skills and knowledge.
![Brand Design Oversight](https://www.jimfishercreative.com/wp-content/uploads/2024/08/shutterstock_2086504108-768x768.png)
Brand Design Oversight
After many years working in marketing, I understand the value of branding.
![Project Management](https://www.jimfishercreative.com/wp-content/uploads/2024/08/shutterstock_2425188145_THUMB-768x768.jpg)
Project Management
I’ve always excelled at managing projects, ever since the beginning of my career.
![Creative Asset Management](https://www.jimfishercreative.com/wp-content/uploads/2024/08/Asset-Management-Thumb-768x768.png)
Creative Asset Management
I developed and managed all the creative resources and assets for a robust and thriving marketing department for nearly a decade.
![Figma Expertise](https://www.jimfishercreative.com/wp-content/uploads/2024/08/figma-icon.png)
Figma Expertise
I’ve been using Figma for years to create and collaborate on a wide variety of design projects.
I have provided team leadership, creative direction, and project management for creative teams throughout my years of experience. I’ve collaborated with colleagues, leadership, and stakeholders, to develop effective design strategies and solutions, and I’ve provided robust production support for many campaigns and projects. My strong communication skills allow me to coordinate and collaborate with creative teams, developers, project managers, leadership, and stakeholders to ensure we consistently achieve project goals and meet tight deadlines, often in fast-paced scenarios, and always while maintaining brand guidelines.
I’ve provided onboarding, mentorship, and direction for creative teams, instructed them on workflow standards and brand aesthetics, and reviewed designers’ work and provided criticism and feedback. I’ve worked directly with executives and stakeholders to review and revise designs for high-level marketing campaigns and new product launches. I’ve managed a team of marketing creatives as the senior graphic designer at an enterprise-level corporation; I regularly coordinated with the merchandising department to develop effective ad layouts.
I managed the enterprise Figma portal for the marketing department at Age of Learning for several years. I created & organized master documents in Figma for all the marketing mockups for each of our four primary web properties.